Bespoke MarTech systems for agency new business - set up properly, and built for your team to own.
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Lucia Systems turns your new business strategy into systems your team actually uses.
I come in, audit your existing setup, and build the right integrated systems for your agency.
Then I’ll train your team to run them - no long-term dependency on me.
❋ Turning judgement into repeatable execution
Why Lucia Systems exists
Without the right systems, good strategy doesn't translate into repeatable action. Outreach is inconsistent. Data lives in the wrong places. Tools aren't connected. The team knows what they should be doing - they just don't have the infrastructure to do it reliably.
Lucia Systems exists to fix that. Practically, permanently, and without over-engineering it.
Most agencies don’t struggle with ambition. They struggle with consistency.
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No black boxes. No over-engineering. No long-term dependency.
〰️ No black boxes. No over-engineering. No long-term dependency.
What I build:
Bespoke growth infrastructure designed around how agencies actually sell and operate today, including:
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Most CRMs are set up for how someone thinks agencies sell, not how they actually do. We build yours around your real sales behaviour - so your team uses it consistently, not just when they remember to.
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We set up workflows using tools like HeyReach, Dripify, Klenty, and Instantly - designed to create genuine connections, not spray and pray. Quality of conversation over quantity of contacts.
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Disconnected tools create inconsistent outreach and lost opportunities. We build stacks where everything connects - so data flows, reporting is automatic, and nothing falls through the gaps.
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We integrate AI tools to remove manual effort - prospect research, CRM updates, follow-up prompts - and free up your team's time for better decisions. Not to generate generic outreach or create noise.
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Everything we build comes with clear documentation and full training. Your team will understand how it works, how to run it, and how to adapt it as your agency grows. No black boxes. No over-engineering.
Everything is practical, human-led, and built to be used - not admired.
I will come in and:
Audit your current MarTech setup - what's working, what's wasted, what's missing
Design a bespoke integrated system built around how your agency actually sells
Build and configure your CRM (Pipedrive, HubSpot, or equivalent)
Set up LinkedIn outreach workflows using tools like HeyReach or Dripify
Configure email sequencing through platforms like Klenty or Instantly
Integrate AI tools where they genuinely add value - not for the sake of it
Train your team to use everything confidently and consistently
Systems should support judgement - not replace it.
Who Lucia Systems is for
This works best for agencies that:
Have a growth strategy but lack the systems to execute it consistently
Are using multiple tools that don't connect - or aren't being used properly
Want to reduce founder dependency in new business
Are ready to invest in infrastructure that compounds over time
Value a system their team owns, not one that requires ongoing external support